Vannes is equipping itself with a convention bureau to boost business tourism.

IN BRIEF

  • Vannes involves a new initiative for business tourism.
  • Creation of a convention bureau to simplify event organization.
  • Partnership with Morbihan Tourism to optimize the offer.
  • Development of innovative tools to host participants.
  • Positioning of Morbihan in the convention tourism market.
  • Adaptation to new expectations of clientele post-health crisis.
  • Promotion of seminars, congresses, and team-building in the region.

The city of Vannes is actively committed to transforming its business tourism landscape by inaugurating a new convention bureau. This development aims to position Vannes as an attractive destination for professionals looking to organize events, congresses, or seminars. By providing a conducive environment for holding a wide variety of events, the fortified city of Morbihan seeks to attract new visitors while supporting the local economy.

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A strategic partnership for event organization #

Presided over by Cédric Guillotin, the convention bureau is under the aegis of Morbihan Tourism. Far from being a mere administrative structure, it serves as a true strategic player in the organization of business events. This bureau offers a range of services designed to facilitate logistics and planning for events, from venue rentals to catering and accommodation advice. The ultimate goal is to give companies the best chances of success during their professional events.

A response to new client expectations #

The health crisis has disrupted the norms of tourism, changing the expectations of business travelers. Today, organizers are looking for flexible solutions tailored to their specific needs. The convention bureau of Vannes, aware of these developments, proposes to offer innovative tools to attract this clientele seeking enriching and personalized experiences. Its dynamic approach aims to highlight Vannes as a prime destination for seminars and conferences.

Quality infrastructure serving business tourism #

Vannes is not just a historical city; it also has modern facilities that meet the requirements of professional events. The Chorus exhibition center, owned by the city, is capable of hosting a wide range of events, from congresses to trade shows. Therefore, the convention bureau is well-equipped to provide optimal solutions for organizers, thanks to effective synergy between these infrastructures.

An economic challenge for the moral destination #

Developing business tourism in Vannes is also a major economic challenge. By attracting congresses and seminars, the city hopes not only to boost its hotel sector but also to promote its local economy by integrating various industries, such as catering and services. Every professional event generates a flow of visitors who, by discovering Vannes, are likely to return for private stays, thereby contributing to the city’s reputation and growth.

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Towards a promising future #

By establishing a convention bureau in Vannes, the city is projecting itself into a promising future where business tourism will hold a prominent place in its economic development. With its natural, cultural, and architectural assets, Vannes has all the elements to attract a professional audience in search of discoveries and expertise. The establishment of this bureau is a true lever to energize and diversify the city’s offering, thus creating unique opportunities for companies wishing to settle there.

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