Serein and Armance: A flourishing growth for the tourist office

IN BRIEF Serein and Armance: A destination between Champagne and Burgundy. A paradise for lovers of nature with its landscapes and gourmet products. Heritage and activities to discover around Saint-Florentin. Tourist Office experiencing significant growth with increased attendance. Offers personalized services and tourist activities. Guided tours and discoveries of the memory sites. EPIC: new status for the Tourist Office, promoting its development.

In the heart of the beautiful landscapes between Champagne and Burgundy, Serein and Armance emerge as an essential tourist destination. With a particular focus on local development and a diverse offer, the region’s tourist office is experiencing impressive growth dynamics. This article explores the key elements driving this territory toward a promising future while fostering the well-being of local communities.

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A region rich in heritage #

Serein and Armance are wrapped in a fascinating history and exceptional cultural heritage. The city of Saint-Florentin, with its picturesque alleys and iconic architecture, attracts visitors in search of discoveries. By exploring memory sites such as Avrolles, Brienon/A, Seignelay, Héry, and Vergigny, tourists can dive into local history while experiencing the magic of the stories that nurture the region’s identity.

A responsive and committed tourist office #

The tourist office of Serein and Armance plays a crucial role in promoting the destination. Under the management of Emmanuel Boursault and Carole Fournier, the team ensures that visitors’ expectations are met. Personalized information, a warm welcome, and effective communication through various media, such as editions, social networks, and the web, allow for the optimal promotion of the region’s tourist offer.

A diverse offer to attract visitors #

The territory offers a multitude of tourist activities ranging from guided tours to cooking workshops, as well as various cultural events. Nomadic bistros and local shows invite visitors to discover Burgundian cuisine while supporting local producers and artisans. This diversity is a valuable asset that enhances the attractiveness of Serein and Armance.

Positive impact on local communities #

The growth of the tourist office also translates into a significant impact on local communities. By highlighting artisans and local products, tourism becomes a vector of economic development. Visitors not only discover the beauty of Serein and Armance but also contribute to the dynamism of local businesses and services, thus creating jobs and fostering social ties.

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Future perspectives #

With a positive assessment for the year 2022, the Serein and Armance tourist office anticipates encouraging prospects. Future projects, focused on sustainability and attractiveness, aim to consolidate this growth dynamic. By continuing to innovate and adapt its offer while preserving the authenticity of the region, Serein and Armance seem destined to establish themselves as a key tourism destination in Burgundy.