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IN BRIEF
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As winter gradually settles in the Alps, the ski resorts are enthusiastically preparing to welcome the first holidaymakers. The season is looking promising thanks to exceptional snowfall, offering snow sports enthusiasts ideal conditions to race down the slopes. From the freshness of the mountains to the buzz of the slopes, this festive period is already attracting many visitors in search of authentic experiences.
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A well-launched winter season #
The winter holidays have begun with an occupancy rate reaching 90% in some resorts, such as Les Menuires. These encouraging figures reveal holidaymakers’ enthusiasm for mountain activities. Tourism professionals are busy organizing a warm welcome, thus preparing unforgettable stays for skiers and snowboarders.
Perfect conditions on the slopes
The long-awaited snow has arrived, with abundant falls reaching up to 2,300 meters. Holidaymakers can enjoy exceptional sliding conditions, especially in higher altitudes, while lower altitudes sometimes experience a lack of snow. This contributes to the development of the resorts, which are introducing the joys of snow to an ever-wider audience.
Resorts adapt to visitor flows #
Last weekend, some destinations such as Les Sept Laux and Margeriaz experienced record crowds, nearly reaching saturation. Resort managers are pleased with this high turnout, despite challenges related to traffic and access. Measures are being put in place to optimize the experience for holidaymakers, ensuring a pleasant sliding experience while maintaining service quality.
Responsible tourism within reach
With the rise of ecotourism, ski resorts are integrating a dimension of social and environmental responsibility into their approach. Numerous initiatives are being implemented to encourage a sports practice that respects nature while preserving the authenticity of the landscapes. Holidaymakers are invited to traverse the slopes while maintaining an eco-responsible attitude, thus participating in sustainable tourism that will benefit future generations.
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Impacts on the local economy #
The tourism dynamic of the resorts benefits not only the holidaymakers but also the local economy. Hoteliers, restaurateurs, and local businesses are rubbing their hands in glee at this influx. The winter season is a key moment for the economic growth of the Alps, with the promise of a steady stream of visitors throughout the school holidays.
The first impressions of the holidaymakers #
The first holidaymakers are already sharing palpable enthusiasm. They appreciate the enchanting backdrop of the mountains, the accessibility of the facilities, and the spectacular views that await them. This return to the mountains attracts families, groups of friends, and even couples in search of moments of escape. The smiles on the slopes and laughter in the holiday villages illustrate this festive atmosphere, promising a winter season rich in memories.
