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IN BRIEF
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As summer vacation 2025 approaches, the travel trends of the French are clearly outlined according to recent results provided by Airbnb. This summer, nature lovers and pristine landscapes are celebrated, with a marked attraction to rural areas in France. If the Tour de France plays a key role, several destinations are emerging, promising an authentic and unforgettable experience. Here is an overview of the ten most popular places among travelers this year.
A significant edition of the Tour de France
The Tour de France is not just a sporting event; it also reflects the vacation preferences of the French. This year, some wine-growing and mountainous destinations serve as backdrops for various stages of the race, notably in Auvergne-Rhône-Alpes. These sites attract not only cycling enthusiasts but also those seeking to immerse themselves in nature.
Must-visit destinations
La Plagne-Tarentaise
Located in Auvergne-Rhône-Alpes, La Plagne-Tarentaise will host two major stages of the Tour de France, including the final high mountain stage before Paris. This is the perfect opportunity to discover this resort known for its breathtaking landscapes.
Grignan
Known for its Renaissance castle, Grignan is a must-see in the Drôme. This historic site attracts heritage enthusiasts and history lovers who wish to appreciate the region’s impressive architecture.
Marciac
Heading to Occitanie with Marciac, famous for its jazz festival that takes place in August. This charming commune, dotted with classified religious monuments, is a perfect destination for those in search of culture and music.
Bédoin
At the foot of Mont Ventoux, Bédoin offers a natural setting conducive to outdoor activities such as cycling, hiking, and trail running. This charming village will also serve as a passage for the next Grande boucle, adding to the appeal of this destination.
Beaufort
This mountain resort in Auvergne-Rhône-Alpes is not limited to its beautiful landscapes. Beaufort is the perfect place to indulge in a multitude of summer activities, whether it’s hiking or climbing.
Aubenas
In the heart of Ardèche, Aubenas has plenty of assets. Its castle transformed into a contemporary art museum attracts art and history lovers. Proximity to the Parc des Monts d’Ardèche also offers numerous opportunities for exploration.
Bagnères-de-Luchon
This spa town is on the schedule of the Tour de France as the finish point for the 14th stage, marking the return to Luchon-Superbagnères after 36 years. Bagnères-de-Luchon is prized for its mountainous landscapes and renowned thermal baths.
Vallon-Pont-d’Arc
For nature lovers, Vallon-Pont-d’Arc is the ideal starting point to canoe down the gorges and visit the Chauvet Cave 2. A complete immersion in the Ardèche nature is offered here.
Mont-Dore
The Mont-Dore station, at the foot of the Auvergne volcanoes, will also host a stage of the Tour de France. This destination offers a unique setting for activities such as cycling, hiking, or simply recharging.
Chambon-sur-Lac
This charming commune will be crossed during the 10th stage of the Tour de France. As the cyclists pass by, visitors can enjoy the beautiful landscapes and indulge in various water activities at the lake.
Increased desire for nature
The destination choices of the French reflect a deliberate trend towards nature and green spaces. In response to a growing need to escape to bucolic settings, bookings are directed toward preserved places. This quest for greenery also accompanies a desire to rediscover local heritage, favoring authentic experiences outside the major cities.
Throughout this summer season, the French seem to be turning towards stays that combine meeting, sharing, and connecting with nature. For more travel ideas, discover other selections of destinations on this site or here.
