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IN BRIEF
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At Sophia Antipolis, Travel Planet takes a new step by entrusting the presidency of its Strategic Council to Jean-Baptiste Djebbari, former minister in charge of Transport. An engineer by training, committed to ecological transition and familiar with the business world, he joins a rapidly growing group that has built its leadership on a SAAS platform for business travel covering all uses, up to optimizing the carbon footprint. This appointment, the result of a meeting and a shared vision, aims to accelerate innovation, international structuring – particularly through the Moroccan subsidiary – and Travel Planet’s ability to navigate an increasingly demanding regulatory and environmental environment.
Jean-Baptiste Djebbari, former minister, joins Travel Planet
At the presidency of the Strategic Council of Travel Planet, Jean-Baptiste Djebbari brings a rare profile, at the crossroads of public action and business. A graduate of the National School of Civil Aviation and École Polytechnique, former Minister of Transport (2019–2022), he has distinguished himself by his involvement in modernizing the railway sector and his focus on climatic issues. His understanding of sectors and his experience within public and private organizations are an asset for a company that aims to reinvent business travel through technology.
A cross-functional profile serving a vision
Between ministerial responsibility, stints in companies, and roles within administrations like the DGAC, Djebbari navigates seamlessly between strategy, operations, and innovation. This cross-functionality, combined with a strong environmental sensitivity, resonates with Travel Planet’s priorities: to reconcile performance, user experience, and reduce the impacts of business travel.
A meeting that confirms a strategic alignment
The decision is rooted in a logic of mutual evident. During recent exchanges, at the Parisian professional meetings such as IFTM Top Resa, founder Betty Seroussi was struck by Djebbari’s ability to visualize the mobility of tomorrow and his perspective as an investor. From his side, Djebbari recognized in Travel Planet a technological and business structuring capable of “shifting the lines” of corporate travel.
The strategic impact of this appointment at Travel Planet
Founded in 2014, the group has consolidated a position as a technological leader in business travel in just a few years, with a revenue 2024 of €130M and around 80 employees. Its core differentiation: a unified SAAS platform that orchestrates the entire cycle of professional travel, already adopted by over 600,000 travelers. This foundation, designed to be modular and interoperable, also nourishes the ecosystem through a license offer aimed at travel operators.
Makitizy, a licensed offer that is expanding
The Makitizy SAAS layer is offered to industry players wishing to benefit from a robust engine for booking, management, compliance, and monitoring of travels. Among the structuring partnerships, advanced discussions with major operators, including SNCF, are underway regarding a multi-year agreement announced as imminent. This momentum places Travel Planet at the heart of the value chains of professional travel, for both companies and distributors.
Innovation, data, and carbon performance
The product strategy articulates business expertise and emerging technologies for a smoother and more responsible experience. The deployment of advanced analytics and data-driven management tools aligns with a sector trend of personalization and optimization, as seen in reflections on big data applied to tailor-made travel and analyses on travel technologies. In this context, measuring the carbon footprint and multi-modal recommendations are natively integrated, in line with the expectations of business travelers and purchasing departments, regularly highlighted through the state of the art of business travel.
Jean-Baptiste Djebbari at Travel Planet: environment, regulation, and the mobility of tomorrow
Companies operate in a changing framework: new environmental obligations, increased demands for reporting, local or international regulations impacting mobility. Djebbari’s regulatory and international expertise specifically strengthens this ability to anticipate, whether we are talking about sectoral evolutions or more conjunctural contexts, as highlighted by certain travel restrictions that remind us of the importance of agile management of travels. The goal is clear: to provide Travel Planet’s clients with tools to decide quickly, better, and responsibly.
Rethinking practices for travelers and teams
From itinerary choice to budget control, compliance, and balancing work-life balance, the platform aims for a coherent experience for travelers as well as for support functions. The editorialization of policies, fluidity in booking, visualization of impacts, and tracking of key indicators converge towards a promise: simplify mobility while raising the standard of operational and environmental requirements.
An ecosystem dynamic, from Sophia Antipolis to French Tech
Based in Sophia Antipolis, Travel Planet is embedded in a fertile technological ecosystem. Its founder, Betty Seroussi, also co-president of French Tech Côte d’Azur, cultivates alliances and a ground-level presence close to innovations. The company’s regular presence at major events – both in Paris and internationally – attests to a willingness for sharing and openness, in a sector where cooperation accelerates the industrialization of best practices.
Strengthened governance, accelerated international expansion
Djebbari’s arrival brings the number of members on the Strategic Council to six, with a clear role: to support teams in the face of the growing complexity of market constraints and bolster expansion, particularly through the Moroccan subsidiary. Beyond Europe, the company is consolidating its visibility and network of partners to better support its clients on cross-border projects – a move that aligns with the rise of multiple international initiatives where logistics of travel make a difference.
Aiming for a more transparent and responsible corporate travel
At the intersection of CSR expectations, cost imperatives, and service quality, Travel Planet structures its offer to reconcile personalization and governance. By surrounding itself with a strengthened Strategic Council and a president skilled in mobility and innovation issues, the company confirms its direction: to make business travel a lever for sustainable performance, informed by data and driven by next-generation tools.
