IN BRIEF
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In the heart of the Occitanie region, the Carcassonne Tourist Office positions itself as a key player in the rise of slow tourism. Through its commitment to sustainable and innovative practices, this office embodies a vision of tourism that prioritizes authenticity and enriches the visitor experience. In this article, we will explore the initiatives implemented by this office to promote environmentally friendly tourism and local cultures.
A Commitment to Slow Tourism
The notion of slow tourism is at the heart of the Carcassonne Tourist Office’s concerns. This concept, which advocates for a more laid-back travel pace and immersion in local cultures, is integrated into the destination’s eco-mobility program. The office is actively committed to developing soft transport solutions, particularly with the introduction of electric bikes to explore the region in complete serenity.
All the Treasures of Grand Carcassonne
The structure, which aims to promote the 83 municipalities of the Grand Carcassonne agglomeration, offers a variety of tourism offerings tailored to the demands of visitors seeking authenticity. This approach not only highlights local heritage but also strengthens the bond between visitors and the communities that welcome them.
Innovative Initiatives in Service of the Territory
As part of its commitment to slow tourism, the office has implemented several innovative initiatives. Among them is the Roul’OT, a mobile welcome office that goes directly to local markets and events to meet visitors and engage with residents. This approach promotes enriching and authentic interaction between the various stakeholders in the territory.
An Eco-Responsible Destination
To support this dynamic, the Tourist Office has developed digital tools such as the Carcassonne Interactive application, offering geolocated tours to visitors. These routes allow exploration of the region while respecting the environment and highlighting natural and cultural heritage. Tourists are thus encouraged to discover the hidden treasures of Carcassonne in an eco-responsible manner.
Pioneers of Slow Tourism
The slow tourism day organized by the office allowed for an assessment of the businesses engaged in this approach and to confront their innovations with the challenges faced. These meetings provide valuable visibility for local stakeholders, promoting a unique and respectful tourism that attracts a new audience eager to experience authentic experiences.
A Vision for the Future
Positioning itself as a pioneer of slow tourism, the Carcassonne Tourist Office paves the way for more conscious and sustainable tourism. Through its actions, it reinvents tourism practices in Occitanie, proving that innovation and respect for local values can go hand in hand to enrich the visitor experience while preserving the authenticity of the places visited.