IN BRIEF
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The tourism sector in France is a real treasure, not only for the incredible landscapes it offers but also for the job opportunities it generates in several regions. Indeed, certain areas stand out particularly for their dynamism in tourism employment. From the sunny spots of Provence-Alpes-Côte d’Azur to the lush landscapes of Brittany, let’s explore the regions where the demand for tourism-related professions is booming, captivating travel enthusiasts and professional adventurers alike.
The tourism sector in France is booming, offering numerous job opportunities across the country. Some regions stand out particularly for their dynamism in this sector. This article aims to explore these regions where tourism employment is not only significant but also constantly evolving. We will examine the main attractive areas for tourism players and the professions that thrive there.
Ile-de-France: the heart of business tourism
Unsurprisingly, Ile-de-France ranks first among French regions for employment in the tourism sector. Indeed, this region accounts for about 23% of the country’s tourism jobs, equivalent to over 1.3 million positions. Business tourism is particularly thriving there due to the concentration of companies, trade shows, and international events. Hotels, restaurants, and transport services are in high demand to meet the needs of this discerning clientele.
Provence-Alpes-Côte d’Azur: an undeniable appeal
The Provence-Alpes-Côte d’Azur region, often referred to by its acronym PACA, attracts millions of visitors each year thanks to its sunny climate, paradisiacal beaches, and breathtaking landscapes. Here, nearly 6.2% of regional employment is directly related to tourism, representing approximately 116,000 jobs. The most sought-after sectors include hospitality, catering, and leisure, making PACA an unmissable destination for travel enthusiasts.
Occitanie: diversity in service of tourism
The Occitanie region is also experiencing remarkable growth in tourism jobs, representing 6.8% of total employment. Thanks to its cultural and historical richness, it attracts a varied clientele, from history buffs to nature lovers. Jobs related to welcoming and guiding tourists are in strong demand, with an increased need for guides, facilitators, and event professionals.
Brittany: a heritage to discover
Brittany, with its spectacular coastal landscapes and cultural traditions, ranks among the most dynamic regions in terms of tourism employment, accounting for 6.9% of the total. Festivals, water activities, and visits to historical sites attract millions of visitors each year. Jobs related to hospitality and catering are rapidly developing there, fostering a dynamic job market.
Pays de la Loire: a region in full effervescence
Pays de la Loire is emerging as one of the most dynamic regions in the Grand Ouest, offering a large number of job opportunities. With a total of 341,797 jobs in the sector, this region focuses on a wide range of tourism activities, from castle visits to wine tourism. The diversity of offerings allows many professionals to find their place in an expanding market.
Auvergne-Rhône-Alpes: the call of the mountains and lakes
The Auvergne-Rhône-Alpes region offers an exceptional natural setting, attracting mountain sports enthusiasts as well as nature lovers. The tourism sector represents a significant share of employment there, contributing to boosting the local economy. Professionals in natural spaces, ski resorts, and health tourism are in high demand, encouraging the creation of new positions.
With the continuous rise in the number of visitors in France, the tourism sector is set to play a key role in job creation across the country. Dynamic regions such as Ile-de-France, PACA, and Occitanie are telling examples of this trend and will continue to evolve to meet the new expectations of tourists.