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IN BRIEF
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Launched in March 2025 by the Guadeloupe Islands Tourism Committee, the Hello Guadeloupe application is experiencing a rapid rise among residents and visitors. With over 23,000 users to date, it positions itself as an essential digital guide for discovering the archipelago, planning activities, and making the most of local treasures. Its expansion on the territory supports the region’s tourism dynamic, particularly during major events like the Guadeloupe Cycling Tour. Hello Guadeloupe also energizes the local professional network by integrating restaurants, service providers, and tourism actors for free, while strengthening the connection between visitors and the Guadeloupe economy.
Since its launch on March 11, 2025, Hello Guadeloupe has captivated a diverse and enthusiastic audience. The application quickly establishes itself as a pocket interactive guide, ideal for exploring the multiple facets of the archipelago. It offers a wide range of services that facilitate the stay: outing suggestions, discovery of emblematic sites, recommendations for local good deals, and simplified access to local professionals.
Its popularity has increased thanks to an innovative dissemination method: travelers discover it as soon as they board Corsair and Air Caraïbes flights via a promotional spot broadcasted during the flight. This immersive approach allows newcomers to immerse themselves in the Guadeloupe experience even before landing, thus preparing for their stay under the sign of connectivity and discovery.
A true ally for tourists and residents
Hello Guadeloupe meets the needs of both travelers seeking exploration and residents wishing to rediscover their territory. With its interactive map and personalized suggestions, each user can organize their days according to their desires and venture off the beaten path. The application supports a new generation of digital tourism, embodying an ethical and responsible perspective, mirroring the initiatives put forward by the sector (see the rise of ethical digital tourism).
A free platform serving local professionals
One of the strengths of Hello Guadeloupe lies in its openness to tourism professionals, from restaurant owners to activity providers. The platform, with no hidden fees, allows them to ensure enhanced visibility to a wide audience. In an effort to invigorate this network, the CTIG organizes a vast tour across the archipelago to highlight local skills and encourage new partners to join the project.
This inclusive approach aligns with trends observed elsewhere, where tourism offices modernize their offerings to enhance their territories (example of transformation in Erquy). It offers, in the Guadeloupe context, an additional lever to support the economy and promote direct exchanges between visitors and local actors.
Guadeloupe Cycling Tour: a 100% connected experience
From August 1st to 10, 2025, the application partners with the Guadeloupe Cycling Tour, one of the most followed sporting events of the summer. For this occasion, Hello Guadeloupe provides exclusive features: real-time tracking of cyclists, an interactive map of points of interest along the stages, and even suggestions for cultural and tourist activities near the routes.
This initiative allows for a different kind of competition experience, blending sports passion with cultural discoveries while supporting the local economic fabric. It responds to a dual dynamic: attracting and retaining cycling enthusiasts while showcasing the wealth of heritage and the diversity of experiences offered in Guadeloupe, similar to other regions known for sports and cultural tourism (see the case of Aix-les-Bains in Savoie).
Registration and opportunities for tourism actors
Professionals wishing to benefit from this unique showcase are invited to register for free by contacting the CTIG at info@lesilesdeguadeloupe.com. This free offer demonstrates the Committee’s commitment to an inclusive dynamism of the sector and the integration of all those who wish to shape an authentic and accessible tourism offering. An initiative welcomed within the framework of an accessible tourism that is open to all, essential for the future of the sector.
By relying on Hello Guadeloupe, the island promotes its assets while participating in a global movement of reflection on the positive impact of tourism (the environmental stakes of tourism), encouraging a respectful, connected practice shared by the entire community and visitors.