Discover this up-and-coming city in North Carolina: a hidden gem with a thriving craft beer scene and a revitalized downtown

Holly Springs, in North Carolina, ticks all the boxes for the hidden treasure one dreams of unearthing: a craft beer scene in full swing, a downtown beautifully revitalized where one strolls with a drink in hand, nature-filled parks, friendly events, and an ideal location near Raleigh. With rural heritage, a biotech boom, and a sweet quality of life, this up-and-coming town will surprise you from morning until night… sometimes accompanied by the croaking of frogs.

From holly haven to buzzing suburb

Once an oasis for travelers, with its clear springs and the generous shade of its hollies, Holly Springs has transformed into one of the fastest-growing suburbs in the state. The scenery has changed, but the soul remains: here, people discuss both biotech and stadium just as much as wooded trails and evenings under the stars. Since 2018, the population has risen from about 41,000 to nearly 50,000 residents, fueled by new neighborhoods, parks, restaurants, and biotechnology hubs that attract families and young professionals. It’s no wonder that WalletHub has ranked the town among the “best small towns in America” in recent years.

A dream location, at the gates of Raleigh

Located in Wake County, within the greater Raleigh metro area, the city is both accessible and strategic. The Raleigh-Durham International Airport (RDU) is about 22 miles away, downtown Raleigh is 20 miles away, while Apex is just 6 miles to the northwest and Cary is 13 miles to the northeast. Within 20 miles, the vast Jordan Lake unfolds its coves and forests for boating, hiking, and camping. If the idea of extending the journey westward appeals to you, check out inspirations around Greenville and Asheville, along with ideas for canoeing adventures near Asheville.

A downtown that lives, breathes… and dances

Fueled by its growth, the city has nurtured the renaissance of its historic district, even achieving accolades for its urban plans in 2024. The backbone, Main Street, lines bars, restaurants, and heritage buildings within walking distance. The Sip & Stroll Social District allows you to carry your drink in designated cups to go, for example, from Local Time Brewing or Niche Wine Lounge to the Holly Springs Cultural Center, which hosts shows, exhibitions, and seasonal events. On Saturdays, the Holly Springs Farmers Market enlivens the area near the town hall, and in December, the Holly Days parade kicks off the holiday festivities.

Beers, restaurants, and treats: a sparkling culinary scene

The city has a taste for slate and hops. In terms of craft breweries, you can raise a glass at Bombshell Beer Company (one of the first breweries owned by women in North Carolina), Local Time Brewing (world-influenced techniques and flavors), or Carolina Brewery (the oldest operating brewery in Wake County). All to be enjoyed in a sip-and-stroll mode in the heart of downtown.

On the dining side, the venerable Blind Pelican showcases its iconic Bloody Mary and platters of crab and fresh fish. Craving Italy? Mamma Mia Italian Bistro (the mother location is in Apex) serves pasta and pizza. For an Asian detour, Osha Thai Kitchen offers a Thai-Japanese menu with sushi. Health-conscious sweet lovers head to Lovegrass Kitchen for its grain-free pancakes, coffees, and granolas without refined sugars—delicious, but pricey according to frequent visitors. And if coffee calls to you, Thanks a Latte crafts creative lattes, both in fun flights and to-go cups.

For a touch of “so British” in a Southern way, reserve at the Pimiento Tea Room: a former home transformed into a cozy tea room where you can nibble on scones, black-eyed pea hummus, succotash nachos, and Earl Grey panna cotta. On Sundays, the “Sunday Funday Tea Service” features a prix fixe menu with a high tea vibe that includes a tiered platter.

Living heritage and big breaths of fresh air

Growth has not erased History. Wander among historic homes and stop at the Leslie-Alford-Mims House (the Mims House), a Greek Revival residence from the 1840s that supposedly briefly served the Union troops during the Civil War. Today, it is an events venue, but right next door, the splendid Mims Park welcomes the public: 17 acres of wooded trails, natural springs that gave the town its name, and some historic graves, including that of founder George Benton Alford. Several parks are connected by the Holly Springs Greenways network, perfect for biking, jogging, rollerblading, or strolling with strollers and dogs.

Just minutes away, the beloved Bass Lake Park rents out canoes, boats, and kayaks, and its shores offer fishing for striped bass, crappie, sunfish, and, depending on the season, catfish. Holders of a permit can fish for free, and the on-site Nature Center also serves as a bait shop. A 2-mile trail circles the lake, very popular with bird watchers. Nearby, Sugg Farm Park alternates between meadows, woods, and a dog park; it hosts Canine-Con, the Haunted Trail, and the unmissable HollyFest, which brings the entire community together.

Stadium vibes and summer evenings

In season, head to Ting Stadium to cheer on the Salamanders, the local team of the Coastal Plain League. Expect festive themes, affordable snacks, happy families—the summer baseball experience we love, unpretentious and just a stone’s throw from home.

Extend the getaway: mountains, islands, and practical info

Western mountains and star cities

If wanderlust strikes, look toward the west of the state, where a North Carolina city has just ranked among the 25 best travel destinations in the world for 2025 according to AFAR. The good reasons to go can be found here: Western North Carolina destination in 2025. To mix things up, also draw ideas from Greenville and Asheville, two hubs that pair well with a trip from Holly Springs.

From paddles to wild ponies

Paddle fans? After your kayaking rounds at Bass Lake or adventures at Jordan Lake, head toward the canoeing adventures near Asheville. On the coast, reserve a timeless moment on a secret island in North Carolina: sandy dunes, wild ponies, and crystal-clear waters await you.

Budget tip for the big parks

If your itinerary stretches to the major national parks in the region (hello, Smokies!), be aware of recent pricing changes: a complete overview is available here national park rate increases. A good practice to optimize your budget before booking.

Aventurier Globetrotteur
Aventurier Globetrotteur
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