The Paris 2024 Olympic Games, a major point of attraction
As the Paris 2024 Olympic and Paralympic Games approach, excitement is growing and preparations are intensifying. According to a recent Airbnb study, we are seeing a significant increase in bookings in the peri-urban areas of host cities. Visitors seek to capture the energy of competitions while exploring local treasures. Cities like Suresnes and Boulogne-Billancourt are proving popular choices thanks to their proximity to key sites such as the Roland Garros stadium and the Paris La Défense stadium.
The quest for tranquility: a return to basics
Alongside the hustle and bustle of the games, a growing number of French people are expressing the desire to escape to the serenity of nature. The Airbnb study illustrates an 80% increase in searches for stays in the countryside, and 60% for stays in French national parks. Destinations such as the Forêt d’Orient Regional Natural Park and the Vosges area are particularly popular for their range of outdoor activities and their tranquility.
New emerging destinations in France
While some head to Olympic cities or country retreats, others explore new French destinations that are growing in popularity. Pérols in Occitanie, thanks to its proximity to the Camargue, attracts those in search of natural and preserved spaces. In Normandy, Sainte-Mère-Église delights with its outdoor leisure options, bike rides and boat trips.
The rise of large residences and family accommodation
Hosting configurations are also changing. According to Airbnb, 70% of travelers value spacious accommodations with common areas, perfect for groups or families. Large villas and houses with gardens, located in places like Biscarrosse, Arcachon, and Porto-Vecchio, are experiencing unprecedented popularity for family vacations.
A dive into cultural authenticity
More than half of Airbnb users favor this platform for its potential for authentic cultural immersion. Direct contact with locals and personalized experiences allow travelers to discover a region through the eyes of its residents, far from traditional tourist circuits.
With this diversity of aspirations and choices, summer holidays in 2024 in France promise to be rich and varied. Whether it is to thrill to the rhythm of major sporting events or to seek the tranquility of green spaces, there are options for all tastes.