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IN BRIEF
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At the initiative of the Quebec Hospitality Association, the Hôtel NumériQ project unveils a series of entirely free autumn webinars dedicated to the realities of Quebec hoteliers. The program includes: online reputation, reimagined guest experience through technology, change management, responsible marketing, cybersecurity, and an overview of digital trends. Each session, short and pragmatic, offers concrete benchmarks, inspiring examples, and immediate action steps to accelerate your digital transformation without disrupting your operations.
Discover the autumn webinar schedule of Hôtel NumériQ
This schedule has been designed to support hotel management, sales and marketing services, IT managers, and front-line teams step by step. Topics are presented in a logical operational flow: understanding revenue drivers, rethinking hospitality, securing data, activating innovation, and embedding sustainable practices. Each appointment, lasting about an hour, allows you to ask questions and leave with an immediate action plan. Registration is free and the number of places is limited to encourage exchanges.
Whether you are an independent establishment, an inn, a resort, or an urban address, this program constitutes a guiding thread to structure your digital roadmap, optimize performance, and enhance customer satisfaction.
September 9 — Demonstrating the impacts of online reputation management (11 AM to 12 PM)
Public reviews and ratings are no longer just “signals”: they directly influence your revenue and occupancy rate. This webinar breaks down the impact of the main evaluation channels, the seasonality of comments, and provides an overview of platforms to prioritize. Focus on upgrading your Google listing and responding to reviews to transform perception into competitive advantage. You will leave with concrete actions to increase visibility, conversion, and recommendations.
September 23 — When technology shapes hospitality (10:30 AM to 11:30 AM)
Mobile apps to streamline the stay, optimized reservation engines, self-service check-in and check-out, internal communication channels to better coordinate teams: technology reinvents the promise of hospitality. From concrete examples, including that of Hôtel Monville in Montreal, discover how these tools redefine standards of satisfaction and loyalty, while easing the operational burden. The goal: to offer a seamless, personalized, and frictionless experience.
October 9 — Support for change management (10:30 AM to 11:30 AM)
Innovating is not just about choosing the right tools: it’s about onboarding teams. With insights from the Quebec Innovation Council, Anne Nguyen shares strategies from the field to accelerate adoption: collective intelligence, role clarification, follow-up rituals, success indicators, and a sustainable vision. You will learn how to structure a transformation project so that it is understood, accepted, and sustainable, from the front desk to management.
October 21 — Responsible marketing: measuring and reducing the carbon footprint (10:30 AM to 11:30 AM)
Campaigns, email sends, data hosting, content production: your marketing activities leave a carbon footprint, often invisible but very real. This session offers accessible measurement methods, reduction levers without compromising performance, and ideas to transform your environmental commitment into a competitive advantage. The takeaway: guidelines, examples of tools, and initial metrics to enhance your approach with an audience sensitive to sustainable development.
November 13 — Cybersecurity and Bill 25: where to start? (11 AM to 12 PM)
Since the enactment of Bill 25 (formerly Bill 64), personal data protection is no longer optional. In hospitality, you handle customer, employee, partner, and supplier data. Which obligations should be prioritized? How to comply without burdening operations? This webinar clarifies the requirements and offers a starting plan: governance, data inventory, policies, team training, and quick corrective measures to elevate your level of security.
November 25 — Trends and innovations in digital hospitality (11 AM to 12 PM)
An overview of practices transforming customer experience and operations management: automation of recurring tasks, artificial intelligence serving personalization, integrated management platforms (PMS/CRM/Channel Manager), and innovations in sustainability. The objective: to identify high-impact opportunities, avoid integration pitfalls, and build a realistic roadmap adapted to the size and positioning of your establishment.
Why these webinars matter for your establishment
Travel behaviors are evolving along with digital usage. With the rise of remote work, the growth of digital nomadism, and mobile bookings, your customer journeys extend far beyond the stay. To shed light on these transformations, discover complementary perspectives on digital nomadism and its evolution. Adapting your services, channels, and messaging to the expectations of these connected customers becomes a decisive advantage, both for generating additional revenue and for customer retention.
These webinars provide a framework for prioritizing projects, developing a culture of measurement (from response rates to reviews to the carbon footprint of marketing), and securing your data capital. By combining strategic vision with operational approaches, they help you move from intention to execution, and embed sustainable practices into daily operations.
Practical details, registration, and recordings
Each session takes place online, live, in a concise format that encourages the sharing of examples and immediate application. Register for free to reserve your spot and receive login information. If you can’t attend, recordings are available so that you can catch up on the content at your own pace and share it with your teams.
To maximize the value of your participation, prepare your questions in advance, identify one or two concrete objectives per session (e.g., increase the response rate to reviews, map your risks regarding Bill 25, choose a first AI use case), and plan a short internal debrief after each webinar. This routine will help you quickly align your stakeholders and initiate tangible improvements without overloading your operations.
